Tuesday, May 29, 2012

HOOTSUITE

For all the social networking junkies out there, the search for the most powerful social networking app is over introducing the hootsuite(www.hootsuite.com).
Hootsuite is an online service that integrates all your social networking accounts from
  • Twitter
  • Facebook
  • LinkedIn
  • Ping.fm
  • Myspace
  • WordPress
  • Foursquare.
It can even connect to multiple accounts from each service.

It is not uncommon to
have multiple social networking accounts today; there are those who stick to Facebook or Twitter or Orkut,but chances are you have accounts on most of them.

If you have your own blog or website,or you work for a company which has one,you probably have Twitter accounts/ Facebook pages for those as well.

   Hootsuite makes managing such accounts very easy.Not only can you add multiple accounts, but you can add multiple team members to your social networking accounts so they can post messages on your behalf.This kind of setup is perfect for organizations which want multiple people to post on their Twitter account,since Twitter as of now does not provide such functionality-although it is planned.

    For a web application,Hootsuite has a vey rich interface,with TweetDeck-like columns,and mouse-over actions for messages.It also adds another dimension by adding tabs above columns,so you can have groups of columns arranged inside tabs.By default it creates a new tab for each social networking account you add,however you are free to mix and match.

     Each tab can have its own refresh rate so more important active tabs can get greater attention.You can even set a tab to update manually if you want.Tabs,and columns can be both rearranged easily by simply dragging and dropping,and column widths can be changed so that you don't need to scroll horizontally.The UI is very flexible and you are using a web-application in a browser.

     Hootsuite offers many features you'll find in most desktop and web Twitter /social networking clients,such as shrinking Tweets,auto-shortening URLs,adding images to Tweets,etc.Some of its best features of the app though are those not found in other Twitter clients: delayed messages,drafts,statistics,RSS feeds,and collaboration.Most of these are features which are not very feasible with desktop clients.

     Drafts, as their name suggests are messages which are saved in your account but not sent.You might question their utility considering that a Twitter message is as short as 140 characters.Who needs to keep a draft of 140 characters! However when you have fewer words to send,you need to pick them more wisely.Also,if you need to send similar tweets again and again,drafts can save you the trouble of retyping.Remember that other networks don't have a 140 character limit for drafts.
       

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